Leadership Personal Action Plan For A Successful Leader

Brittany R. Norman November 29, 2015 MGMT 500 Leadership Personal Action Plan Effective leadership is about stimulating growth and development in your teams and also in the people around you. In order to achieve the aforementioned, a leader must have a plan of action to become successful. This paper will allow me to highlight and reflect upon my personal strengths and challenges as a leader and also describe my plan to leverage those strengths. Additionally, I will be able to identify ways to improve my leadership skills. Lastly, this plan of action will provide details of a timeline of the applicable steps that I will take to ensure I become a successful leader. An efficient leader should be able to utilize his or her strengths to†¦show more content†¦According to Baldwin, Chapter 11, page 379, â€Å"Managers do not have to have the solution to every conflict. They should, however, be capable of diagnosing conflict and facilitating resolutions and agreements.† While leading my team, I plan to have an open-door policy which will lead to open an d honest relationships. This will also create an environment that allows my team to trust me in guiding in finding solutions to their issues. Being well organized is another strength of mine. Organization is a very important aspect of being a great leader. For me, it is easier to accomplish tasks when I have a to-do list. Having a list allows me to keep order throughout my day and also allows me to prioritize assignments. My employees will be able to look to me to provide guidance on work that needs to be completed on a daily, weekly, and monthly basis. I will provide them with agendas for meetings, due dates for assignments, and establish personal goals. Being organized will keep the team on tasks and prevent them from falling behind. The MBIT, Type A and B personality test, and Ethics assessments provided well-defined perceptiveness into capacities relating to my leadership style and skills. The assessments required me to analyze scenarios and speculate how I presently address various situations. In responding to the discussion about the assessments, I explained that one discovery that I find to be strength is my moderate preference of Thinking overShow MoreRelatedThe Leader Follower Relationship : Defining, Designing, And Biblical Truth1634 Words   |  7 PagesThe Leader-Follower relationship: Defining, Designing, and Incorporating Biblical Truth to Global Leadership Introduction I was engaged in a dynamic conversation with a colleague in reference to subpar productivity of a particular office in which we work alongside. We went down the list of what the support staff (follower) were not doing, areas that lacked proficiency, and how to possibly address it. 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Relationship Between Teacher And Students Free Essays

string(121) " the acquisition procedure when they internally build cognition by interacting with the environment \( Yilmaz, 2008 \) \." Similarly harmonizing to Moloi et Al. ( as cited in Mtika A ; Gates, 2010 ) , group work is one of the schemes that can be utile in student-centered attacks. It does non merely assist pupils to discourse and portion thoughts with each other, but it besides helps to better pupils ‘ apprehension of some constructs and develop their communicating accomplishments. We will write a custom essay sample on Relationship Between Teacher And Students or any similar topic only for you Order Now In the student-centered schoolroom, the instructor has to believe of pupils ‘ demands and the schoolroom is considered as a topographic point where pupils work together, in groups and as persons by promoting them to take portion in the acquisition procedure all the clip ( Jones, 2007 ) . In the student-centered schoolroom, the instructor should cognize about their pupils ‘ background. Teachers should see what they may cognize or make non cognize about their pupils because it helps to make the schoolroom conditions that are antiphonal to the larning demands of the pupils ( Hodson, 2002 ) . Furthermore, in societal constructivist classrooms the relationship between instructor and pupils are much more dynamically involved, so that the instructor ‘s function is much more demanding to let and actively promote acknowledgment, rating, and Reconstruction ( Gunstone and Northfield every bit cited in Hand et al. , 1997 ) . A A A A A The size for effectual student-centered schoolrooms can be organized into big group ( category with 25-30 pupils ) , average size ( 5-8 pupils ) , little group ( 3-5 pupils ) , pair group ( 2 pupils ) and a instructor and a pupil ( merely in particular status ) ( MoEYS, 2002a ) . Furthermore, schoolroom agreements, particularly classroom infinite and resources like chairs and tabular arraies for big group activities are besides of import because appropriate resources helps to back up the effectivity and efficiency of direction to the pupils. 2. 4 Definition of the Student-Centered Approaches to Learning A A A A A A The footings â€Å" student-centered attacks † A and â€Å" learner-centered attacks † A to larning are the same and whilst some articles used the term student-centered attacks and other articles used the term learner-centered attacks, the two footings were used interchangeably. Both footings focus on the demands of pupils who as scholars are actively involved in the acquisition procedure ( Utecht, 2003 ) . The term â€Å" student-centered attacks † is used in this survey because this term is officially applied in Kampuchean course of study and ministry educational literature. Furthermore, the student-centered attacks are broader for illustration, a pupil can be defined as scholar, but a scholar may non be defined as pupil. For illustration, a adult male wants to cognize about the educational jurisprudence in Cambodia, so the adult male can travel to library or seek in the MoEYS web site to read and larn about the jurisprudence. The adult male therefo re is non a pupil, but he is a scholar. A A A A A A The student-centered attacks to larning are defined as learning methodological analysiss associated with an attack to larning where pupils are the chief characters in the acquisition procedure, and actively larn in a socially synergistic manner ( Brush A ; Saye, 2000 ) . The student-centered attacks are designed to help pupils to larn best from meaningful life experiences, societal interactions, and scientific experimentation ( Pedersen A ; Liu, 2003 ) . A A A A A A The student-centered attacks to larning focal point on single pupil ‘s demands and growing, because these attacks are intended to develop the potency of every single pupil and promote their personal growing and involvements ( Morris, 1996 ) . The student-centered attacks are besides considered effectual options to the traditional teacher-centered attacks. Similarly harmonizing to Courtney ( 2008 ) , it looks really different from the traditional didactic instruction methods that are widely applied in Cambodia. These traditional instruction methods depend on the direct direction of the instructor and verbal and written repeat with small accent on understanding but strong accent on memory and callback. Kember ( as cited in O’Neill A ; McMahon, 2005 ) and Hirumi ( 2002 ) stated the student-centered attacks are in contrast to the traditional teacher-centered attacks. In the teacher-centered attacks, instructors are at the centre of the acquisition and learning p rocedure and supply direction to pupils ; the pupils are the empty vass into which the instructor pours their cognition. This position contrasts aggressively to that of constructivist theory where we see that pupils are cardinal to the acquisition procedure, they are non viewed as empty vass but instead actively take part in doing cognition by believing and work outing jobs for themselves, and developing their self-pride that is indispensable for larning and decision-making throughout life ( American Psychological Association, 1993 ; Hirumi, 2002 ; MoEYS, 2005 ) . A A A A A A The nucleus rule of the student-centered acquisition attacks is that pupils have different abilities, demands, and involvements for how they learn, and they construct cognition and significance and learn in different ways ( Brady, 2006 ; Murdoch A ; Wilson, 2008 ; Hirumi, 2002 ) . The American Psychological Association ( 1993 ) stated that pupils have assorted capablenesss and involvements for acquisition. â€Å" Persons are born with and develop alone capablenesss and endowments and have acquired through acquisition and societal socialization different penchants for how they like to larn and the gait at which they learn † ( American Psychological Association, 1993, p. 9 ) . Harmonizing to Meyer A ; Jones ( as cited in Hirumi, 2002 ) , in the category pupils talk, listen, write, read, and reflect on content, thoughts, issues, and concerns in order to build their ain significance. â€Å" In student-centered environments, scholars are given direct entree to the kn owledge-base and work separately and in little groups to work out reliable jobs ( Hirumi, 2002, p. 506 ) . Similarly, harmonizing to Jones ( 2007 ) , a student-centered category is a topographic point where pupils ‘ demands are considered, as a group and as persons, and pupils are encouraged to take part in the acquisition procedure all the clip. At different times, pupils may work entirely, in braces, or in groups. A A A A A A As a theory of epistemology, constructivism proposes that pupils bring their existing experiences and beliefs, every bit good as universe positions and their cultural histories, into the acquisition procedure when they internally build cognition by interacting with the environment ( Yilmaz, 2008 ) . You read "Relationship Between Teacher And Students" in category "Essay examples" Constructivism is considered as a procedure that pupils actively construct their cognition upon cognition that they already have ( Motschnig-Pitrik A ; Holzinger, 2002 ) . Social constructivist, Vygotsky believed that â€Å" acquisition is a societal procedure in which scholars developed understanding through interaction with the environment around them † ( Brush A ; Saye, 2000, p. 5 ) . Harmonizing to Jonassen ; Duffy A ; Jonassen ( as cited in Brush A ; Saye, 2000 ) , the demand for more student-centered acquisition activities have been promoted by the protagonists of the constructiv ist epistemology of acquisition. A A A A A A In short, the cardinal features of the student-centered attacks to larning stress students’A anterior cognition and experience, developing Bloom Taxonomy believing accomplishments, particularly critical thought and job resolution, researching single acquisition demands and involvements, advancing active pupil engagement, and developing motive for life-long acquisition ( American Psychological Association, 1993 ; Brush A ; Saye, 2000 ; Hirumi, 2002 ; Mtika A ; Gates, 2010 ) . However, there is no individual scheme that helps pupils to hold effectual larning all the clip and there is no learning scheme that is better than others in every circumstance. Each learning scheme has its strength and failing, so instructors need to do determinations and chose instruction schemes that help their pupils to accomplish the acquisition results ( Killen, 2003 ) . Similarly harmonizing to Hab A ; Em ( 2003 ) , to take and efficaciously use a instruction scheme the instructor has to judge many times because choosing an appropriate instruction scheme is based on the determination whether we provide knowledge to pupils through direct direction ( teacher-centered attacks ) or indirect facilitation ( student-centered attacks ) . 2. 5 Student-Centered Learning as Adopted by the Kampuchean Ministry of Education A A A A A A 2.5.1 Vision of acquisition and instruction A A A A A A Learning has many manners such as acquisition by seeing, listening, composing, reading, watching telecasting, self-experiment, pattern, believing, playing games, analyze circuits and so on. These manners of larning supply cognition to the scholars. However different larning can hold different consequence. Learners may bring forth different larning results with a different acquisition manner to another pupil ( MoEYS, 2002b ) . For illustration, those who learn by listening will bury all or retrieve a small after several yearss. Those who merely stand and see people swimming can non swim, but if they learn to swim themselves, they can swim efficaciously. Peoples hence can make something when they involve themselves. Harmonizing to Confucianism, it is believed that â€Å" If you tell me, I will bury. If you show me, I may retrieve. But if you involve me, I can make and understand † ( MoEYS, 2008 ) . A A A A A A The Kampuchean authorities ‘s vision of the intents for acquisition and instruction functions has bit by bit changed between societies and from one a period of clip to another ( MoEYS, 2002a ) . Previous learning methods considered effectual and appropriate was when instructors were considered to be the cognition suppliers. Teachers provided cognition and told pupils, and pupils listened to instructors and followed instructors without developing their ain thoughts or understanding. In this context instructors had the power because they had the cognition that pupils needed to be able to come on through the instruction system. This vision was later officially abandoned because the acquisition results were considered unsuitable to both the demands of the state for skilled minds and they compared ill to the wider international educational context. A A A A A A In the undermentioned period, another new learning method was integrated called ‘question and reply ‘ method. The instructor raised inquiries and the pupils answered. This method was adopted in the belief that it would convey better consequences for pupils. The inquiry and reply method was subsequently changed and reformed to what was known as the ‘active method ‘because this method required much relationship between instructor and pupils. For the last vision, it was believed that creative activity merely relationship between instructor and pupils was non plenty. To hold better consequence for pupils, relationship between pupils and pupils must be created in the instruction and acquisition procedure. Teachers have to fix pupils to work in groups, so pupils can interchange their thoughts, work hand in glove, and assist each other in larning. This last vision is a really of import portion of student-centered attacks ( Hab A ; Em, 2003 ; Inspector, 2 002 ; Ung, 2008 ) . These attacks to larning and learning shifted the power repositing of the instructor from one who held all the cognition to a more equal one where instructors spouse with, sometimes lead, their pupils into new understanding and cognition. A A A A A A 2.5.2 Principle and theory A A A A A A Theories that are applied and relevant to learning and larning in the current Kampuchean school system are: Learning is making new cognition Learning is interchanging experience ( Inspector, 2002 ) A A A A A A The theories of larning above are besides clearly identifiable as constructs of constructivism. Although constructivism is non a theory of acquisition, the rules have been applied by many pedagogues in instruction and acquisition, particularly, but non merely, in scientific discipline instruction ( Han et al. , 1997 ; Yilmaz, 2008 ) . Constructivism emphasizes that cognition and significance are constructed by the human head ; in consequence scholars create links between their bing cognition and new experience and do new cognition constructions and significance ( Yilmaz, 2008 ) . A A A A A A The function of instructors and pupils are changed by the acceptance of the student-centered attacks to larning. Students are given greater duty for their acquisition and the instructors ‘ functions change where they become more coordinators or facilitators of the acquisition experiences. Students are encouraged to research the cognition by themselves and with other scholars and the instructors help the acquisition procedure by demoing pupils waies of cognition. In this new function in the schoolroom, the instructors become portion of the acquisition procedure and acts as a usher and a resource for the pupils ( Utecht, 2003 ) . Furthermore, the importance of school is to supply multiple chances to pupils to make cognition and understanding by themselves through research, existent experience and work outing jobs. How to cite Relationship Between Teacher And Students, Essay examples

Logistics and Supply Chains Business Management

Question: Discuss about the Logistics and Supply Chains Business Management. Answer: Introduction The purpose of this report is to enumerate the four key flows in SCM, the make process, and the supply chain forecasting. The analysis of the report is also aimed to make recommendations for improvement by applying the theories and concepts found in SCM. Some of the important aspects of the discussion have been further shown in terms of popular drink manufacturing company based in Singapore named Yeo Hiap Seng. Yeo Hiap Seng Limited is public listed company in SGX: Y03. It is identified as a known for its services as an investmentholding companyas well as a drink manufacturer based in Singapore andMalaysia. The company is known to pursue continuous superiority towards the understanding of the needs and the trends of the consumers. It has been further known to develop a varied range of the products across the Asian market and globally. Some of the most noted beverages of the company have been identified in terms of Lychee drink, Lemon Barley Drink, Winter Melon Tea, Sugarcane Drink and Lemon Barley Drink (Asian Drinks, 2017). The key flows in supply chain It has been observed that in most instances the company is known to follow a uni-directional flow of the materials from the suppliers to the customers. It has been further discerned that the company is seen to outsource the different types of the warehousing and delivery needs of its products in Singapore to YCH Group. This has strengthened the overall business model of Yep Hiap Seng Limited (Staff, 2017). The effectiveness of the information flow has been mainly been depicted by the improvements observed in terms of significant factors responsible for the cost competence via accurate tracking of channel costs and a variable pricing method. The mechanism developed by the company has been further able to distributing products across all channels. Hence, it is able to allocate the resources to the respective customers. It has been further observed that the intrabulation mechanism of the IT department of Yep Hiap Seng Limited has been able to deliver a seamless flow of information and across the various types of the channel partners of the company, thereby ensuring that the company is able to deliver the most effective service for the information flow (Stadtler, 2015). Analysis of effectiveness of cash flow Based on the annual report of 2015, the effectiveness of the cash flow has been analyzed based on the consolidated statement of cash flows. It has been observed that it has been able to increase its Net cash facilitated by operating activities from $ 29166 Million in 2014 to $ 36897 in 2015. However, the downside in the cash flow statement has been seen in terms of the decreasing balance of Cash and cash equivalents from $ 130821 Million in 2014 to $ 112121 Million in 2015 (Yeos.com.sg, 2017). It has been also observed that in various occasions the return flow of the selected manufacturer has been mainly identified in terms of the various types of the advancements which is been to made by YCH Group. Hence, it is able to manage effectively its return logistics of the products due to defects or stock outs via this group (Dekker et al., 2013). The main recommendation of the company is seen to be made in form of improving the various types of the operations, which is seen to be related to improve the Cash and cash equivalents. The main form of the improvements has been further identified in form of increasing the Cash and cash equivalents at end of financial year. The make process The production planning of Yep Hiap Seng Limited has been identified in form of four stages ranging from Routing, Scheduling, Dispatching, and Follow Up. The first two relate toproduction planningwhile the later two relate to control.The process of planning and the scheduling of the activities are seen to be related to the time management and enhance the overall efficiency of the SCM modules. The Master Production Scheduling (MPS) maintains the overall effectiveness of production planning/scheduling process. This has been able to control effectively the individual commodities such as staffing and inventory requirements. The MPS has been able to ease the process of customer demand signal by decoupling it from the manufacturing process. It has been further able to provide accurate future delivery estimates and projecting the accurate lead times (Planettogether.com, 2017). Materials requirement planning process of Yep Hiap Seng Limited Being one of the leaders as a drink manufacturer the Material Requirement Planning (MPP) is maintained in SAP. This has been able to guarantee the availability of the raw materials at all time. The integration of the various types of the material requirement has been done in SAP software to ensure that the sourcing of the suppliers is done n an efficient manner. This has also able to provide the effective of the suppliers who are able to provide the best price available for the products (Snyder et al., 2016). The function of the MPP of the organization has been seen in terms of the tracking of the various types of the details related to the requirements taking into consideration the current stock in hand and meets the shortages. The different types of the effectiveness of the MRP has been further identified in form of thee The main purpose of MRP is to give assurance of material availability on time. MRP effectiveness has been seen in procuring necessary quantities on time for in- ho use rationale or for fulfilling customer demand (Heizer Barry, 2013). Recommendations for improvement by applying supply chain theories and concepts The main form of the recommendations has been seen with maintaining the Integrity of the data. This is due to the fact of various errors seen in terms of inventory data, the bill of materials data and the MPP. The minimization of these errors can be done by implementing using bar code scanning and pull systems. It has been further observed that the in various instances manufacturer is having factories in different countries. Hence the ERP system should be organized in such a manner that it is able to address the needs by individual factory and inter-communicate the requirements in order to enable each factory to restructure components to serve the on the whole enterprise requirements. This calls for the need of other systems to work effectively for the overall efficiency in both MPP and MRP (Fahimnia et al., 2015). Reviewing the different forecasting models Forecasting of the different models based on the demand has been identified in terms of meeting the global requirements of the consumers. The different types of the forecasting method have been discerned with the moving average techniques. In this technique, the oldest sale values and adding newer figures for making the average move over time. The important model of the inventory has been seen in term of incorporation of the exponential smoothing seek to smooth out demand to permit for seasonality changes in the outcome. Some of the important models of the supply chain forecasting have been stated below as follows: Quantitative Forecasting Technique This approach of the forecasting technique has been seen in terms of using historical data for depicting the future demand of the items. In this model of the forecasting both, the intrinsic analysis has been incorporated to get a holistic view on the forecasting of the items. Qualitative Forecasting Technique This approach off the forecasting has been mainly based on the judgmental techniques when the availability of the data is scarce. In general this method of SCM forecasting has been seen in terms of plotting the information based on personal insight, Delphi method, panel consensus, market research, visionary forecasting, and sales force estimates. The main use of this technique has been seen for introducing new product line and developing long-range projections. Graphical forecasting methods The graphical method of the forecasting method has been identified as visual plotting of the prediction of sales patterns and plotting information in a graphical form. In this method, the different types of the Trends and patterns of data are easier to mark, and extrapolation of preceding demand and the information can be further used to forecast potential demands (Fleischmann et al., 2015). Trend Method of Forecasting The various methods of the trends involved in the forecasting method has been seen in the various types of the trends depicting the definite upward or downward pattern, which exists in the forecasting method. Some of the noted methods has been identified in terms of models of exponential smoothing, regression, and triple smoothing (Ramanathan, 2014). Recommendation by applying supply chain theories and concepts In a drinks manufacturing company such as Yep Hiap Seng Limited it is important to consider the various types off the information which are done to get a holistic view on the estimating the demand. It has been further estimated that due to the large number of orders in the company SCM forecasting is conducive in estimating Shortage of Inventory and get a better insight in facilitating the different types of the forecasting and measuring the supply chain activates. This is mainly done by synchronizing the supply and demand cycle with real-time information. The most appropriate forecasting method has been identified in form of the trend method of forecasting, this has been mainly been identified in form of the estimating the previous trend of the sales of the products and estimate the future demand. This forecasting method has been mainly identified in form of the using SCM software to monitor its inventories and in assigning an electronic order to anticipate the suppliers and the chan ges in demand (Smallbusiness.chron.com, 2017). The demand forecasting done by the SCM software has been seen with using software such as Conga Novatus Contract Management, Fishbowl Inventory, Oracle SCM Cloud and Slingshot Enterprise Business Suite (Christopher, 2016). Conclusion The report has been able to emphasize on the important products of Yeo Hiap Seng Limited. The effectiveness of the company in terms of the key flows in supply chain products flow has been depicted in form of uni-directional flow of the materials from the suppliers to the customers. The various types of the effectiveness of the company has been further identified in form of outsourcing of the management of its delivery and warehousing needs of its products in Singapore to YCH Group. The main form of the information flow has been discerned in form of intrabulation mechanism of the IT department of Yep Hiap Seng Limited. It has been able to deliver a seamless flow of information and across the various types of the channel partners of the company, thereby ensuring that the company is able to deliver the most effective service for the information flow. The augment in the Net cash provided by operating activities from $ 29166 Million in 2014 to $ 36897 in 2015 has been observed as a positi ve side. However, there has been several scope of improvement, which the company can consider, is seen to be related to estimating the previous trend of the sales of the products and estimate the future demand for ensuring most effective SCM strategy. Reference List Asian Drinks. (2017).Yeos.com.sg. Retrieved 17 March 2017, from https://www.yeos.com.sg/asian_drinks.php# Christopher, M. (2016).Logistics supply chain management. Pearson UK. Dekker, R., Fleischmann, M., Inderfurth, K., van Wassenhove, L. N. (Eds.). (2013).Reverse logistics: quantitative models for closed-loop supply chains. Springer Science Business Media. Fahimnia, B., Tang, C. S., Davarzani, H., Sarkis, J. (2015). Quantitative models for managing supply chain risks: a review.European Journal of Operational Research,247(1), 1-15. Heizer, R., Barry, R. (2013).Operation Management, Sustainability and Supply Chain management(Vol. 11). Pearson, UK. Help.sap.com. (2017). Retrieved 17 March 2017, from https://help.sap.com/saphelp_globext607_10/helpdata/en/c4/106953ae8a11d1a6720000e83235d4/Image79.gif Madenas, N., Tiwari, A., Turner, C. J., Woodward, J. (2014). Information flow in supply chain management: A review across the product lifecycle.CIRP Journal of Manufacturing Science and Technology,7(4), 335-346. Planettogether.com. (2017).Types of Scheduling in Production Planning and Control. [online] Available at: https://www.planettogether.com/blog/types-of-scheduling-in-production-planning-and-control [Accessed 17 Mar. 2017]. Ramanathan, U. (2014). Performance of supply chain collaborationA simulation study.Expert Systems with Applications,41(1), 210-220. Smallbusiness.chron.com. (2017).Importance of Forecasting in Supply Chain Management. [online] Available at: https://smallbusiness.chron.com/importance-forecasting-supply-chain-management-46181.html [Accessed 17 Mar. 2017]. Snyder, L. V., Atan, Z., Peng, P., Rong, Y., Schmitt, A. J., Sinsoysal, B. (2016). OR/MS models for supply chain disruptions: A review.IIE Transactions,48(2), 89-109. Stadtler, H. (2015). Supply chain management: An overview. InSupply chain management and advanced planning(pp. 3-28). Springer Berlin Heidelberg. Staff, Z. (2017).Yeo Hiap Seng assisted in logistics and channel pricing | ZDNet.ZDNet. Retrieved 17 March 2017, from https://www.zdnet.com/article/yeo-hiap-seng-assisted-in-logistics-and-channel-pricing/ Yeos.com.sg. (2017).Retrieved 17 March 2017, from https://www.yeos.com.sg/imagestore/userfiles/file/financial_reports/YHSL_AR2015.pdf

Starbucks Corporation Essay Example

Starbucks Corporation Essay Three Seattle entrepreneurs started the Starbucks Corporation in 1971. Their prime product was the selling of whole bean coffee in one Seattle store. By 1982, this business had grown tremendously into five stores selling the coffee beans, a roasting facility, and a wholesale business for local restaurants. Howard Schultz, a marketer, was recruited to be the manager of retail and marketing. He brought new ideas to the owners, but was turned down. Schultz in turn opened his own coffee bar in 1986 based on Italian coffee cafes, selling brewed Starbucks coffee. By 1987, Schultz had expanded to three coffee bars and bought Starbucks from the original owners for $4 million. He changed the name of his coffee bars from Il Giornale to Starbucks. His intention for the company was to grow slowly with a very solid foundation. He wanted to create a top-notch management by wooing top executives from other well-known corporations. For the first two years, Starbucks losses doubled as overhead and op erating expenses increased with Starbucks expansion. Schultz stood his ground and did not sacrifice long term integrity and values for short-term profit. By 1991, Starbucks sale increased by 84% and the company was out of debt. Starbucks grew to 26 stores by 1988. By 1996 it grew to 870 stores with plans to open 2000 stores by the year 2000.Starbucks has become a well-known company for selling the highest quality coffee beans and best tasting coffee products. It was one of the first companies to realize that the real money to be made was in beverage retailing, not just coffee beans. Starbucks created a coffee for the coffee connoisseurs and go to great lengths to acquire only the highest quality of coffee beans. They have set new precedence by outbidding the European buyers for an exclusive crop of coffee beans, which produces one of the best coffees in the world. Roasters of Starbucks coffees are extensively trained for one year. Starbucks has the distinction of being the publics e ducator on Expresso. They have also recently started to expand to packaged and prepared tea in response to the growing demand for this product.General DiscussionThe business strategy of Starbucks is identical to the corporate level strategy since the company is a single business company, focusing on only coffee-related products and retail stores. Starbucks corporate strategy has been to establish itself as the premier purveyor of the finest coffee in the world, while maintaining their uncompromised principles as to grow. The firm principles of the company are seen with its maintenance of a great and proven work environment for every staff member in its retail stores. It upholds diversity and promises the highest standards for its products. The company satisfies customers and gives back to the community and the environment. Also, Starbucks persists to be profitable and it is. They live by a strict, slow growth policy completely dominating a market before setting its sights further ab road. This strategy has gained them the advantage of being one of the fastest growing companies in the country.The Five Forces concept of product differentiation and branding to stay above existing competitors also to the suggestion combating threat of entry, as brand image and customer loyalty are barriers to entry. However, these barriers are linked to the Starbucks core competency: fresh quality coffee, and not unrelated. Porter (1979) does not distinguish between the types of entry barriers which would be the most efficient at protecting the firm from new entrants.With regards to the ex post limits to competition, Starbucks sustains its profits by enhancing the coffee experience. This goes hand-in-hand with imperfect resource mobility, as other firms would be unable to recreate Starbucks, due to the unique combination of furnishings, music, jargon and specialized coffee blends. Even if a new coffee bar entrant purchased Starbucks music, this by itself would not render as much re nt as it does for Starbucks, because of co-specialized assets. This means that the music is only a part of complementary assets of the company, and that separated from the network of additional enhancing resources would not be as profitable. Also, in 1999, Starbucks correctly deduced that 70% of its customers were internet users, and planned in advance for future technological developments, which would make wireless access more affordable for the average customer. In 2002, therefore, Wi-Fi hotspots were installed in many Starbucks outlets. This would increase the costs to new entrants to the coffee bar market. Starbucks also claims to take care of its employees, which means that the coffee specialists could be bound to the company. Through bonuses, rewards and health plans as outlined on the Starbucks website, the company ensures employee loyalty. This would decrease the chance of competing companies poaching workers, and thus would protect rents over time. Innovation of providing W ireless Internet access helps counter Porter’s (1979) competitive force of Substitute products. Starbucks adapted itself to the changing technological industry, which has decreased the amount of substitutes for its service for now. Ex ante limits to competition imply that the costs of setting up should not outweigh the rents received. The pioneering step in coffeehouse history was when Starbucks first started pursuing such bar culture in 1984, so there was little competition in this specific field. Due to a considerable part of Starbucks venues acquired from existing cafes, costs of expansion were kept low. Furthermore, Starbucks’ prior reputation as a coffee specialist helped it gain ground in the coffeehouse market, as customers knew the quality of the product. As Starbucks expanded, it vertically integrated backwards, being aware of its roots as roaster. The importance of firm history constrains the firm’s future. This is important, as Starbucks made the most of its expertise in coffee roasting to cater for its mainstream coffee bar business, and decided to open coffee roasting plants, in 1990, 1993 and 2000. This means that the company nurtures and refines its core competence – coffee, which is the key to its success. The FF model mentions that a firm should be aware of Powerful suppliers, if they possess the potential to integrate forward. However, by focusing on coffee and growing large, it is Starbucks that holds the power, as it has a low concentration of suppliers, and buys large amounts of coffee beans. This also means that Starbucks has fewer suppliers in different product areas, so there are fewer unprotected links. At the other end, Starbucks main distribution mostly takes place through its own retail outlets, and the end customers are so diverse that there is little danger of them integrating backwards. Starbucks’ focus on coffee and coffee bar atmosphere meant that it was able to pursue different markets whilst keeping diversification to an appropriate level. There is an optimal amount of diversification that a company can have before marginal market rents are zero. What is interesting is that Starbucks’ different market interests are related to either improving the coffee or the coffee experience, or improving the brand image. Examples include: Kraft Foods Inc partnership to improve selling Starbucks fresh coffee in grocery and warehouse markets, acquiring Hear Music, a music company, in 1999, to pursue the development of background music in coffeehouses; stepping into partnerships with bookshops such as Borders, to appeal to readers; and supporting Fair Trade coffee to promote the company’s (Starbucks) social responsibility. Starbucks specifically chose not to concentrate on the online sales business, rather to use its website to direct customers to coffeehouses, and to further improve brand image. This demonstrates commitment to development of core competencies vital for an organization; they state that to succeed, companies must identify, cultivate and exploit the core competencies that make growth possible.The generic strategies of Starbucks comprise strengths, opportunities and weaknesses. Starbucks Corporation is a very profitable organization, earning in excess of $600 million in 2004.The company generated revenue of more than $5000 million in the same year. It is a global coffee brand built upon a reputation for fine products and services. It has almost 9000 cafes in almost 40 countries. Starbucks was one of the Fortune Top 100 Companies to Work For in 2005. The company is a respected employer that values its workforce. Starbucks have weaknesses like any businesses inexistence. Starbucks has a reputation for new product development and creativity. However, they remain vulnerable to the possibility that their innovation may falter over time. The organization has a strong presence in the United States of America with more than three quarters of their cafes located in the home market. It is often argued that they need to look for a portfolio of countries, in order to spread business risk. The organization is dependant on a main competitive advantage, the retail of coffee. This could make them slow to diversify into other sectors should the need arise.Starbucks are very good at taking advantage of opportunities. In 2004 the company created a CD-burning service in their Santa Monica (California USA) cafe with Hewlett Packard, where customers create their own music CD. There are new products and services that can be retailed in their cafes, such as Fair Trade products. The company has the opportunity to expand its global operations. New markets for coffee such as India and the Pacific Rim nations are beginning to emerge. Co-branding with other manufacturers of food and drink, and brand franchising to manufacturers of other goods and services both have potential.Politically, Starbucks retail stores located outside of North Amer ica, the United Kingdom, Thailand and Australia are operated through a number of joint venture and licensing arrangements with prominent retailers. During fiscal 2000, the Company expanded its international presence by opening 184 new international licensed stores, including the first stores in Lebanon, the United Arab Emirates, Qatar, Hong Kong and Shanghai. At fiscal year end, the Company had 154 stores in Japan, 47 in Taiwan, 28 in China, 28 in Singapore, 27 in the Philippines, 20 in Hawaii, 15 in New Zealand, 14 in Malaysia, six in South Korea, five in the United Arab Emirates, four in Kuwait, three in Lebanon, and one in Qatar.Economically, Starbucks specialty operations strive to develop the Starbucks brand outside the Company-operated retail store environment through a number of channels. Starbucks specialty operations include retail store licensing agreements, wholesale accounts, grocery channel licensing agreements and joint ventures. Starbucks specialty operations also inc lude direct-to-consumer marketing channels. In certain licensing situations, the licensee is a joint venture in which Starbucks has an equity ownership interest.Socially, Starbucks also sells whole bean and ground coffees to several types of wholesale accounts, including office coffee distributors and institutional foodservice management companies that service business, industry, education and healthcare accounts, and hotels, airlines and restaurants. By the end of fiscal 2000, the Companys whole bean and ground coffees were available throughout the United States in approximately 16,000 supermarkets. The Company has two non-retail domestic 50-50 joint ventures. The North American Coffee Partnership, a joint venture with the Pepsi-Cola Company, a division of PepsiCo, Inc., was formed in fiscal 1994 to develop and distribute ready-to-drink coffee-based products. By the end of fiscal 2000, the joint venture was distributing bottled Frappuccino coffee drink to approximately 250,000 supe rmarkets, convenience and drug stores and other locations throughout the United States and Canada. The organization has strong ethical values and an ethical mission statement as follows, Starbucks is committed to a role of environmental leadership in all facets of our business.Technologically, the Company makes fresh Starbucks coffee and coffee-related products conveniently available via mail order and on-line. Starbucks publishes and distributes a mail order catalog that offers its coffees, certain food items and selects coffee-making equipment and accessories, and the Company maintains a web site at www.starbucks.com with an on-line store that allows customers to browse for and purchase coffee, gifts and other items via the Internet. The Company believes that its direct-to-consumer operations support its retail store expansion into new markets and reinforce brand recognition in existing markets.In connection with the transition of Starbucks should make a transition from Sun-grown coffee to shade-grown coffee on an ethical basis. A thorough investigation yields that intelligent business practices are not always based on ethical practices. Many environmental positives were identified with growing shade-grown coffee. These positives points included decreasing erosion, usage of pesticides and increasing production, wages, prices internationally, and promoting biodiversity. These are all extremely important environmental issues associated with growing coffee beans.There are numerous positive effects for Starbucks Coffee Company first-hand as well. One of the largest positive effects for Starbucks is the image that would accompany such a large-scale environmental effort. Ansoff’s matrix, a system that compares markets and products can be used to analyze the positives and negatives of a business, or a new product. On Ansoff’s matrix, switching their sun-grown coffee to shade-grown coffee could be classified as a new product and a new market, implying â€Å"diversification† or as a new product in an established market, implying â€Å"product development†. Shade-grown coffee would bring in a new market of those consumers who are focused on environmentally friendly coffee. Those consumers who may patronize competitors such as â€Å"Caribou coffee†, which offers only shade-grown coffee, may begin to patronize Starbucks instead. Also, those consumers who may consciously avoid Starbucks due to their sun-grown coffee may begin to consume Starbucks coffee. The established market would be the consumers who always drink Starbucks coffee. The regular consumers would begin to drink the Shade-grown coffee if that is the only option. This would mark the introduction of the new product to Starbucks’ established market.ConclusionStarbucks has become a great successful company in the coffee bean and beverage business and its strategy has been very effective. From the beginning, Schultz, the companys owner, has profess ed a strict, slow growing policy. He feels it is also important to keep all the stores company owned to improve and grow the business further. To further grow, Starbucks will need to expand further in other areas of the United States as well as internationally. Future joint ventures will expand the products into grocery and convenience store shelves through bottled beverages and ice cream flavors. Other joint ventures will allow further expansion into the brewery business, which will produce beer with Starbucks coffee beans. Other partnerships will bring new products for Starbucks, such as jazz CDs, and tandem units with bagel bakeries. As the company expands, the culture and corporate strategy must be maintained for success. This will ensure the health of the organization throughout any future expansion.There are no other national coffee bar competitors in the same scale as Starbucks. Starbucks is the only competitor in the coffee bar market that has a recognized brand image. The d ifference between Starbucks and other coffeehouses is that they own all their stores and do not franchise. A Starbucks store operates in most metropolitan areas of the United States and also has a direct mail business to serve customers in every state. They have introduced gourmet flavored decaffeinated coffees as well as specialty flavors and whole bean coffees for the faithful coffee drinkers. They have also added light lunch fare to their menu. Starbucks had recently expanded its emphasis internationally. There are opportunities waiting in possible joint ventures with other corporations to design new product associations with Starbucks coffee.No one knows if the market for coffee will grow and stay in favor with customers, or whether another type of beverage or leisure activity will replace coffee in the future? Starbucks are exposed to rises in the cost of coffee and dairy products. Since its conception in Pike Place Market, Seattle in 1971, Starbucks success has lead to the mar ket entry of many competitors and copy cat brands that pose potential threats. Time will tell whether if Starbucks will stay in their position in the industry or get better or get worst.

Account for the widening of the franchise in Britain essays

Account for the widening of the franchise in Britain essays Account for the widening of the franchise in Britain Between 1850 and 1928 enfranchisement had grown rapidly. There were many aspects which contributed to the rapid growth of the franchise in Britain: government legislation, changing society, various reform movements, different individuals who worked for reform, the womens right movement, emergence of socialism, a factor which preached equality and finally the Labour Party. Changing society, the period 1867 to 1928 saw a very large change in Britains political identity. The effectiveness of industrialisation and urbanisation were catalysts for social change which transferred the political system from a limited democracy to a modern representative Liberal democracy. This made people fight for justice and equal rights. They began to fight for political, social , economic change through pressure groups like the Independent Labour Party, Woman Social, Political Unions and Trade Unions. People sought social, political and economic change, however reform was not given, therefore it had to be fought for. I think this partly contributed to the widening of the franchise because people now began to want change, they sought for equality and were determined to get it. This encouraged other people, therefore it had a knock on effect on other people. More and more people wanted the right to vote. Another aspect, the Government dreaded the idea of revolution. In 1848 there were plenty of revolutions occurring around the world there was the French revolution, this encouraged ideas to spread. the Government despised this reaction. the French revolution led to an upsurge of interest in reform, however the violence of the French Revolution made the consider enlarging the franchise. The apprehension of the French Revolution saw an greater extend in democratic changes which allowed the expansion of franchise in ...

Conquer Your Inbound Marketing Strategy with this Process (4 Templates)

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Risk in a New Era of Catastrophes Essay Example | Topics and Well Written Essays - 1250 words

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